
daass
Educational excellencewith upscale authority
Daass is a revolutionary online educational platform that needed to communicate credibility, authority, and professionalism in a crowded digital learning space.
We designed a sophisticated logomark that exudes strength and confidence. The logo uses customized typography to highlight the letter A’s, representing excellence, accomplishment, and success. Uppercase letters reflect authority. Clean lines and a forward slash reflect the continuity and forward movement that Daass provides for students. The sleek black color palette and upscale font complete the high-end, classy brand look.


Meticulous process.
Personalized experience.
Exceptional product.
I knew we required a classy, elegant, and minimalistic design for our brand’s logo. I was warmly referred to Charna. The finesse I saw in her portfolio attracted me — we closed within an hour. Unlike with the larger companies, working with her felt like a boutique personalized experience. Her process is meticulous ― clear expectations, no loose threads, and no surprises down the road. Plus, the fact that she’s so excited about her work gave me a lot of confidence. Her final product was exceptional. It’s everything I wanted in a logo.
Malka Gross
CEO, Daass




