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orchid cove

Custom-crafted geometric orchidradiates professionalism

We designed this healthcare brand identity for Orchid Cove Health Group, an operating platform of The Portopiccolo Group. Orchid Cove needed a brand that balanced clinical excellence with hospitality-style warmth for their senior living facilities.

The custom-crafted geometric orchid radiates professionalism while remaining open and inviting. Paired with a wide, balanced typeface and fresh color palette, the brand is both soft and caring, sturdy and reliable. The professional brand positioning helps attract quality staff and families seeking premium senior care.

Our website soon caught the eye
of world famous brands

The impact of Covid on our industry brought many fresh competitors with flashy websites into the market. Despite having more experience, our outdated marketing collateral made it hard to compete. Charna’s vision for rebranding our business — not just redoing our website — set her apart from other vendors. And her designs gave us the exact look and feel we wanted to project ourselves as a premium service provider. Our new website soon caught the eye of several world-famous brands!

Abraham Todd
COO, Eagle Wings Aviation

←Accordius Health
Crown Care Management→

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CEO, DAASS


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