With competition recently opening and significant monthly ad spend, Veteran Care Services, a leading resource and guide for senior veterans, recognized the need to revamp their brand and website. This was crucial to showcasing their expertise and maintaining a competitive edge in the industry.

We created a custom and memorable logomark using the American flag as a base to bring familiarity to senior veterans, the letter V as a reference to the name, and an abstract bird to represent an eagle.

The soft curves exude warmth and approachability. Drawing inspiration from the American flag, we carefully crafted a modern color palette featuring blue and red.

We created a visually stunning website with high-contrast, user-friendly layouts specifically designed for seniors. We then developed striking marketing materials in line with the new VCS brand aesthetic, showcasing a polished and professional look.